California Wine Country sponsors derive multiple benefits from the live radio show and its online podcast. California Wine Country’s audience includes people in the local wine industry – winemakers, growers, winery owners and partners, merchants – as well as listeners who enjoy wine and who are interested in learning more about it and in getting to know the local producers who are featured on the show.
California Wine Country with Dan Berger and Daedalus Howell originates as a live radio show on The Drive on Wine Country Radio, Fridays at 5:00. The weekly show gets topical promos every day that mention the sponsor and that remind the audience of the weekly show on Friday. The hosts also mention the podcast during the live show, to invite radio listeners to also become podcast subscribers. Sponsorship also includes commercials that run on The Drive and in the show.
Every episode is podcast on multiple platforms and online locations. So after the show is heard by its live radio audience, it is also remains available on the podcast which can be found in multiple locations.
The podcast is found on the Wine Country Radio website on this podcast page. Most of the podcast listeners will hear it on a regular basis through their favorite podcast app, such as Apple Podcasts or others. The California Wine Country podcast also has its own website (this very one) where each and every past episode since 2017 has its own page, and all episodes are listed and available on demand. There is a rich history in the California Wine Country archives, located right here in the right sidebar. It goes all the way back to 2017.
Guests on the show enjoy the additional benefit of being able to republish their episode to their own online audience, socials and contact lists. Sponsors of course may also use this tool freely.
“California Wine Country: we taste, we laugh, we learn!”
For more information about advertising and sponsorship on California Wine Country, please contact Melissa Galliani at (707) 588-0707 or by email at melissa.galliani@winecountryradio.net.